Child holding orange ipad case, adult woman looking at a computer seated in background at the same table. There are several colorful toys and a blue cased ipad

As a user experience research intern at AT&T, I worked on a research project to improve the in-store experience for customers with children and their children.

I created and distributed a survey to store managers about implementation and received a 22% response rate from 800 managers (more than twice expected return rate).

Together with my supervisor, I developed and conducted a user testing protocol and survey for parents and for children, recruited customers for in-store research, and summarized results for presentation to management who were evaluating the project.

Other Projects at AT&T

U-verse Kids App Research

Hotspot technology workflow analysis for UX research team at AT&T foundry

Cloud Services Comparative Analysis for UX research team at AT&T foundry

Presentation regarding the role of UX research in Agile development

Recruitment and contribution to survey protocol on Digital voice project

Heuristic evaluation of native messaging system, PCMT interface, and contacts application

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